It is easy to get the impression that drug awards are meaningless. Let’s take, for instance, a situation where the awardees are just given cheap trophies or certificates, with no money on top, and in nondescript ceremonies held in nondescript venues. In this situation, it is possible for the awardees to actually feel slighted, by the apparently meaningless awards. A question therefore arises, as to what can be done to make the drug awards to be more meaningful. Here are some few strategies.
One simple strategy you can use to make drug awards to be more meaningful would be one where you endeavor to create more publicity around the awards. This way, the people who aspire for the awards would be doing so knowing that they will get genuine recognition, if they emerge as the winners.
Another simple strategy you can use to make drug awards to be more meaningful would be one where you include monetary components in the awards. Money is a strong motivator, and if you include a monetary component in the awards, you are likely to see very vibrant competition (for the awards). In this case, the potential awardees would be focusing on the stuff they can be able to purchase with the awards money. A given potential awardee who is a fitness enthusiast may, for instance, focus on the best exercise bike that they stand a chance to purchase, upon receiving the monetary component of the award. Alternatively, that potential awardee would find himself focusing on the best hybrid elliptical machines they stand a chance to buy, upon receiving the financial component of the drug awards. Whichever the case, chances are that the awardees would be more motivated in their advocacy against drugs, as they endeavor to become the recipients of the drug awards (and the monetary components attached to the awards).
Yet another strategy you can use to make drug awards to be more meaningful would be one where you include other tangible components to the awards (besides money). If you are uncomfortable with having a monetary component to the awards, you can use other tangible components: like where the top awardee is given a car, equipment for his advocacy work or some other tangible thing – on top of the trophy or certificate. The objective is to go beyond the simple trophy or certificate. The objective is to make the award to be more meaningful to the potential recipients.